W Hotels Creates a Sensation with the Launch of Its W Algarve Location in Portugal

A Hotel perched above Southern Portugal’s renowned cliffs

W Algarve, The latest W Escapes hotel, perched above Southern Portugal’s renowned cliffs, delivers a dynamic, surprising new vitality to the coastal town, blending beachside leisure with exuberant, social activity.

W Algarve is the first W Hotel to launch in Portugal, providing a modern luxury experience focused on socializing to the Algarve’s hospitality industry. W Algarve is a venue where international jet setters and local tastemakers can discover an unexpected aspect of the destination.

W Algarve has 134 west-facing guest rooms and suites and 83 W-branded Residences with natural colors and textures. Large, private terraces with beautiful ocean views and duplex-style layouts welcome guests. Curated artwork, custom-made furnishings, and Portuguese-influenced bedside lanterns, dramatic headboards, and original Algarve tiles reveal the local culture. 10 WOW Suites have private rooftop terraces, and the E WOW Suite is the ultimate coastal hideaway.

W’s 2,100-square-foot E WOW Suite redefines the presidential suite. The hideaway has two floors of breezy, oceanside living space with a creative design that reflects the neighboring communities and nature. The room has a Bang & Olufsen® sound system and a rooftop patio with lush plants, a zero-edge lap pool, DJ mixing booth, and dining space.

W Residences Algarve offers best-in-class amenities in one-, two-, three-, and four-bedroom suites with clean designs that complement the beachfront town’s shapes, colors, and textures.

“W Algarve marks the first W Hotel to open in Portugal, bringing a unique, modern luxury experience that is focused on socialising, to the Algarve’s hospitality scene,” said Candice D’ Cruz, Vice President – Luxury Brands, Europe, Middle East & Africa, Marriott International. “From the hotel’s design that is rooted in Portuguese history and culture, to the W brand’ signature music programming to exciting new dining experiences, W Algarve is a destination where international jet setters and local tastemakers can discover an unexpected side of the destination.”


From sun-kissed cocktails to southern Portuguese cuisine with a twist, W Algarve offers six delectable eating venues. Chef Nuno Goncalves oversees the hotel’s dining following 13 years in London’s top restaurants, including Quaglino’s, Aqua Shard, Galvin La Chapelle, and The Wolseley.

Market Kitchen serves updated versions of locally sourced, globally influenced classics. Cabanas await at WET Deck with a double-level infinity pool suitable for sun, music, and summer beverages. SIP @ WET delivers nutritional cuisine and cooling quick eats.

Sitting atop the hotel with a patio, Paper Moon offers panoramic views of the grounds, Atlantic Ocean, and beyond. Paper Moon Giardino, the Mediterranean sister of the Milanese restaurant, delivers award-winning Italian food. Next door, Sea Sky is a great place to have a pre- or post-dinner cocktail while overlooking the golden bay of Armaço de Pera. The W Lounge is a great spot to start or end the night with fresh petiscos and an unusual cocktail menu with single-origin Portuguese coffee and wines from Portugal’s finest female winemakers.


AWAY® Spa has six treatment rooms, one couple’s room, a hair salon, and a mani-pedi bar. Travelers can find balance in facial LED mask treatments and pre-dinner touch-ups at the Express Booths. The spa has a sauna, steam room, whirlpool, and tented outdoor lounge overlooking the property gardens. In the social Beauty Bar, try jet-set treatments with Comfort Zone skincare.

High-intensity workouts and boot camps at FIT reflect the W brand’s social and active wellness approach. On the 2nd level, FIT offers 1,440 square feet of indoor space and 3,445 square feet of outdoor area, completely equipped with the newest TechnoGym® equipment and an Olympic Power Rack. Yoga at sunrise or a plunge in the WET Deck is a great way to refuel and leave W Algarve gleaming.

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